Totally get it! Having you portrait taken is scary. To be honest I feel exactly the same about having mine taken. I try and make the session as relaxed as possible and trust me it really isn't that bad.
Portraits and Headshots are essential for business owners, sole traders, professionals. It is important to remember that headshots should keep in align with whatever brand you are representing which is why a lot of my clients who are having a branding shoot with me will also have some headshots taken during the shoot. They are the perfect way to tell your story and your businesses story.
To have a look through a recent branding shoot which also involved a few head shots, take a look at what I have worked on for Fable Interiors here: